doom posting

Doom posting means posting gloomy, everything-is-ruined takes online, usually about the economy, the climate, politics, or your own life. It is also written as “doomposting,” and someone who does it a lot is a “doomposter.”

What does doom posting mean?

A doom post predicts the worst and treats it as inevitable: house prices will never come down, the team will never win again, the world is basically over. Some doom posting is sincere despair. A lot of it is ironic, where people exaggerate the gloom for laughs or to vent. Either way, the tone is “there’s no point.”

How to use it

• “Can we stop doom posting about rent for five minutes?”
• “One bad game and the whole fan forum is doom posting about relegation.”
• “I log on, see three doom posts about the economy, log off.”
• “Half of it is doom posting for likes. The other half is genuinely worried.”

Doom posting vs. doomscrolling

Doomscrolling is consuming bad news, scrolling through it for hours. Doom posting is producing it, adding your own pessimistic take to the pile. The two feed each other: the more doom posts there are, the easier it is to doomscroll.

Where it comes from

The term follows the same pattern as doomscrolling, attaching “doom” to an everyday online activity. Its exact origin is unclear, but it was common on Twitter and Reddit by the early 2020s, when a run of grim news cycles gave people plenty to post about.

Related terms

• doomscrolling: endlessly scrolling bad news
• chronically online: spending so much time online it shows
• copium: comforting lies people tell themselves
• rage bait: content made to make you angry
• brain rot: what too much low-quality content does to you