influencer

/IN-floo-en-ser/ easy • Origin: Marketing/social media term; 2010s.

Person with social media influence who can drive trends or purchases.

The brand hired a top influencer for their launch.

content creator,tastemaker

Now a standard marketing category.

I’m deadass telling the truth.

Viewers form parasocial relationships with streamers.

He’s in his quiet flex era.

Fans ship those two characters.

tfw your deployment finally goes green.

Robotaxi services are expanding in major cities.